The Boston Consulting Group on Strategy: Classic Concepts and New Perspectives 波士顿咨询集团战略

The Boston Consulting Group on Strategy is a comprehensive and valuable collection of business strategy ideas and insights from one of the most innovative management consulting firms in the world. For over 40 years, The Boston Consulting Group has been shaping strategic thinking in business, and this book provides a broad selection of their best thinking on strategy, with both classic concepts and new perspectives.The book is divided into five parts. Part one sets the stage by examining the nature of business strategy and natural competition. Part two focuses on developing a business strategy, covering topics such as the experience curve, the rule of three and four, and competing on capabilities. Part three discusses the practice of business strategy, with a special emphasis on customer segmentation and value creation, innovation and growth, deconstruction of value chains, performance measurement, resource allocation, organizational design, leadership, and change. Part four explores business thinking, with an emphasis on decision-making, creative analysis, and hardball tactics. Finally, part five contains social commentary on topics such as failure to compete, inflation, and conflicting tax objectives.The book is well-organized and easy to read, with each chapter addressing a specific topic and providing both theoretical and practical advice. The authors offer fresh perspectives on classic concepts, such as the experience curve and the rule of three and four, and provide new insights into contemporary issues, such as e-commerce and innovation.This book is recommended for executives, entrepreneurs, and managers across industries who are interested in learning more about business strategy. Its collection of practical ideas on strategy will benefit both beginners and experienced professionals, and it offers insights and lessons that can be applied to any business. It is a valuable addition to any business library, and a must-read for anyone interested in improving their business strategy.