Fundraising with Businesses: 40 New and Improved Strategies for Nonprofits
图书信息
书名：Fundraising with Businesses: 40 New and Improved Strategies for Nonprofits作者：Joe Waters
包装：精装
出版社：Wiley
出版时间：2013-12-11
图书简介
Nonprofits are facing challenges to raise big money with businesses due to corporate giving programs that are abandoning or slashing giving budgets. Fundraising with Businesses has presented new and improved fundraising strategies to help nonprofits raise more money from businesses. The book has forty practical fundraising strategies that can be utilized by small to medium-sized nonprofits. It provides guidance and practical know-how to create mutually beneficial nonprofit and business partnerships. It emphasizes on win-win pacts that drive sales and change the world. The book features case examples of successful nonprofit/corporate partnerships that will be regularly updated via a link with the online pin board Pinterest. The author is an experienced fundraiser and renowned blogger and speaker on business giving. Fundraising with Businesses uncovers the tools to turn existing and new business relationships into successful—and lucrative—partnerships.
推荐理由
Fundraising with Businesses is a highly recommended guide for non-profit organizations. The book is very informative and provides practical fundraising strategies to help raise more money from businesses. In today's age of mutually beneficial nonprofit and business partnerships, this book is a must-read. The author has presented real-life successful cases to give readers a better understanding of how to create profitable charity partnerships with businesses. With its emphasis on win-win pacts that drive sales and change the world, Fundraising with Businesses guides readers toward building strong relationships with businesses that can benefit both parties. I recommend Fundraising with Businesses to all nonprofit organizations looking to create profitable partnerships with businesses.