公共外交与跨文化交流（纯英文）

In 'Public Diplomacy and Cross-Cultural Communication', Zhao Qizheng sheds light on the importance of public diplomacy in complementing China's diplomatic strategy. Through his engaging narrative, the vision of international communication is broadened as an important element of public diplomacy. The book also emphasizes the significance of national image in China and encourages efforts to make China more influential, competitive, approachable, and charismatic through public diplomacy. The book contains two parts: concepts and practices, which provide a comprehensive understanding of public diplomacy theory and strategies. Zhao Qizheng's practical experiences add further value to the book, making it an enlightening guide for both academic thinking and real-life operations. The book delivers important messages to scholars, diplomats, journalists, and professionals interested in international communication and public diplomacy. In summary, 'Public Diplomacy and Cross-Cultural Communication' is a must-read for anyone seeking to better understand public diplomacy and cross-cultural communication in today's globalized world. It serves as an excellent guide for diplomats, scholars, and professionals interested in China's diplomacy strategy and for anyone wanting to better communicate China's story to the world.